[Kal-EL]

Madshrimps Article


Excerpt:

This article is unusual as it does not cover the technical aspects of hardware but rather looks at the business perspective. It explores the potential effects roundups have on hardware companies and how they can be useful to those firms. It also gives reviewers some hints about their roundups.

A roundup is a review of several products in the same product class. Madshrimps began to offer such comparisons in 2003 where the term roundup was first used in this comparison of 4 CPU coolers. These roundups have become bigger and the most recent one involved 23 products.

Other examples :

• 120mm fans
• USB sticks
• Webcams
• 80! thermal pastes